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Leo Burnett Greater China lands Carol Lam as President and Chief Creative Officer

April 12, 2017—— Leo Burnett Greater China announced the appointment of highly acclaimed creative leader Carol Lam as President and Chief Creative Officer, effective mid of May.

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The IP cooperation campaign between Classmate Xiaoming and Tencent QQ Family

The two IP giant decide to create a new way to cooperate, in which Leo Burnett Shanghai is the strategy and creative agency.

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Cadillac CT6 launches brand new marketing campaign in China

Shanghai General Motors’ luxury auto brand Cadillac has just launched an integrated marketing campaign for its CT6 sedan in China. Led by Leo Burnett Shanghai, the campaign leverages on New American…

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Leo Burnett Shanghai Promotes Management Stars

Publicis Communications Greater China is proud to announce some changes to the Leo Burnett Shanghai office management team, effective from April 1st, 2017.

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From HongKong to Shanghai | Angie Wong, the New Age Advertiser

Veni, vidi, vici! In 2007, Angie relocated to Leo Burnett Shanghai to further operate in McDonald’s business. She was promoted to Group Account Director two years later to oversee the Li-Ning, Siemens…

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McDonald’s,Even Makes Ancient Emperors Jealous.

Most people today are probably leading more comfortable lives than the emperors of ancient China, especially when it comes to getting hold of tasty food.

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